Please wait while flipbook is loading. For more related info, FAQs and issues please refer to DearFlip WordPress Flipbook Plugin Help documentation.
The core purpose of the signage is predominantly to create a clear and simple way of visitors identifying and navitagting the campus upon approach. This relies on strategic positioning of signage and varying scales to maximise its reach, with specific focus on the arrival experience and the island junctions.
Corporate branding is intertwined throughout, creating a highly prominent and recognisably ‘THG’ navigational tool. All elements are designed to be robust, instant and timeless.[/wr_vc_textblock]
The form of the totems is monolithic, with a restrained material and colour palette that prioritised the message being conveyed. The typology has been selected from the THG branding with a contrasting colour scheme to ensure maiximum clarity.[/wr_vc_textblock]